Vehicle Wraps and Lettering
When you want to brand and market your business at its primary location, you select eye-grabbing exterior signage such as channel letters or a lightbox cabinet sign. When you want to take this marketing and branding message on the road, you commission vehicle wraps.
Car Wraps vs. Billboards
In the past, members of the local business community put quite a bit of money into outdoor advertising such as billboards. The problem with this medium quickly became clear when industry studies revealed that the cost per 1,000 impressions was $3.56 for one billboard. In comparison, to get the same 1,000 impressions, you only pay $0.35 with a vehicle wrap. The savings are clear.
What the study did not make clear is the fact that in addition to these savings, the longevity of the wrap is a distinct advantage. Whereas a billboard ad may be visible for two to four weeks, the car wrap has the potential to remain in place for about five years.
Choosing the Right Vehicle Treatment for Your Needs
Even here, you have plenty of options.
- Full wrap. We consider this the Corvette of vehicle graphics setups. It covers your entire vehicle and incorporates a broad array of bold colors, attractive style elements and informative content that spells out your marketing message.
- Partial wrap. When you like the color of your vehicle and it uniquely suits the marketing message that you envision, call us for the installation of a partial wrap. The combination of the vehicle’s color with the wrap’s look can be stunning – and it saves you money.
- Spot graphics. What happens when you lease your work truck and intend on giving it back to the dealer in a year? Spot graphics – in this case – are a better investment. We combine your company’s name and lettering with highly noticeable colors and shapes, which get you noticed.
- Lettering. Vehicle vinyl lettering is an excellent start of your vehicle’s marketing treatment. Spell out the company’s name and logo with bold lettering, which gets the attention of consumers.
Getting Started on Your Order
Call the vehicle wraps experts at Stellar Signs & Graphics today for more information on this marketing and branding solution. We serve the business communities in and around West Palm Beach, FL. We gladly discuss the use of our fine vinyl wrap materials by 3M, Avery and Oracal on your truck, car, trailer, boat or any other vehicle that you can push, pull or drive onto our lot.