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9 May 2016

Exterior Signs for Mall Retail Stores in Wellington FL

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The Mall at Wellington Green is a major attraction on West Forest Hill Boulevard. Brookstone, Gymboree, Nordstrom, and Sprint are examples of the retailers represented there. Exterior signs for retail stores in The Mall at Wellington Green must not only express their customized branding messages but also fit in with the overall look and feel of the setting. Three signage types make this possible.

Channel Letters Show off Fonts, Color Combinations, and Lighting Optionsexterior signs for mall retail stores in Wellington FL, exterior signs for retail stores in The Mall at Wellington Green

We manufacture the body of channel letters using aluminum. This lightweight material makes the product suitable for installation on virtually all types of facades. Next, we determine the material for the facings. Our clients choose between polycarbonate and acrylic. There are three distinct illumination options.

  1. Front-lit letters. The light escapes through the front of the letter. It emphasizes the color you choose and makes it highly visible after dark.
  2. Back-lit letters. In this scenario, the light escapes through the back of the standoff mounted letters to create a halo effect. Bathing the signage in a soft glow has an upscale effect.
  3. Open-face letters. This signage solution reminds of the neon products that made the Art Deco era famous. We leave the letter shapes open but install colorful neon products to light up. Choose this option for avant-garde venues.

Dimensional Letters Wow with 3D Effectsexterior signs for mall retail stores in Wellington FL, exterior signs for retail stores in The Mall at Wellington Green

Choose from plastic, aluminum, outdoor-rated foam or even wood. Some companies like us to mount these letters directly to their facades. Others prefer that we create a backdrop first to which we then attach the lettering. Doing so offers us an added opportunity to bring in colors, shapes and contrasts that make your message stand out even more.

Combined with the shape of your logo, this kind of exterior signage product generates quite a bit of attention and quickly results in the creation of name recognition. Since lighting is not usually built into these products – although there are ways to do so with some metal letters – we suggest the use of dimensional letters when you already have façade lighting available to you. Properly illuminated, 3D letters have the added advantage of creating interesting shadow plays on your building’s front.

Cabinet Signs Highlight Affiliations, Build Brand Awareness and Allow for Built-in Illuminationexterior signs for mall retail stores in Wellington FL, exterior signs for retail stores in The Mall at Wellington Green

A cabinet sign starts with an aluminum body. Its facing may be made of acrylic or polycarbonate. Choose from a standard oblong shape or commission a look that customizes the sign to display in the form of your logo. Other configuration options exist as well. The facing may be completely flat, which we suggest if you would like to display a lot of information. We usually cover the material with a digitally imprinted vinyl overlay that presents the consumers with the graphics and lettering.

A pan-molded facing allows the front to protrude slightly, which catches the eye. For a 3D setup, consider a pan-molded, embossed facing. The latter is a great option when you limit the amount of lettering you present.

We understand that the broad range of these choices can seem overwhelming. Contact our experts for any questions about exterior signs for mall retail stores in Wellington FL. Doing so lets you discuss your signage project with a graphic artist who has the know-how to provide you with accurate information and creative suggestions.

exterior signs for mall retail stores in Wellington FL, exterior signs for retail stores in The Mall at Wellington Green


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This post was written by Bonnita Calhoun

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