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6 Feb 2017

Lobby Signs and Door Graphics for Law Firms in Royal Palm Beach FL

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Locate the office of Morris & Shields at 685 Royal Palm Beach Boulevard in Suite 205. Offering legal assistance to those with cases related to civil lawsuits, probate litigation, and insurance claims – among other areas of practice – the professionals advocate strongly for their clients’ rights. When the business needed a new set of professional lobby signs and door graphics for law firms in Royal Palm Beach FL, its management team contacted our experts for assistance.

Striking Signage Solutions Communicate a Brand Message while Easing the Wayfinding Process

lobby signs and door graphics for law firms in Royal Palm Beach FLWhen you first approach the glass doors to Suite 205, you see the display of the company’s name and niche explanation, which most clients recognize from the firm’s online presence. We used white vinyl to allow for a product that fits in with the overall cream color of the walls but also stands out against the darker backing of the glass. On the left door panel, our technicians added the hours of operation to make it easier for clients to set up appointment times.

On the right panel, we repeated the suite number, highlighted some areas of expertise, and provided a contact phone number. After consulting with the client, we chose this approach because it is the most convenient way for prospective clients to learn a lot about this firm even after approaching the office door when it is closed for the day.

When you do step inside, a dimensional letter lobby sign creates a first impression. The black letters with the glossy finish give a distinguished look to the white wall. The color contrast is striking, which assists with the formation of name recognition but also with a connection featuring the brand message.

Helping the Consumer to Identify with the Brand Message

lobby signs and door graphics for law firms in Royal Palm Beach FLLobby signs are more important than you might imagine. Even though the client sits in your waiting room, s/he has not yet made the decision to hire your business versus another firm. For this reason, the presentation of a brand message is crucial. It provides the consumer with the emotional buy-in. Sure, the diplomas on your wall and the clipped articles displaying your achievements help.

However, when it comes down to making the decision of buying your service rather than the one a competitor offers, the gut-level connection counts. Signage has a way of encapsulating your brand in such a way that it tells the client what your way of doing business might look like. For example, a high-gloss, high-contrast lobby marker hints at financial success, which can be the hallmark of a winning professional (as opposed to a newcomer to the trade).

Put Your Best Foot Forward with a Door Lettering and Lobby Sign Combo

Do you need lobby signs and door graphics for law firms in Royal Palm Beach FL? Maybe you need something along those lines for a new medical office, a tax accounting storefront business, or any other type of service establishment. Our business sign experts can help you put together a visual one-two punch that establishes your company’s brand message and provides the mnemonic impact for name recognition, too.

Call us today to schedule your design consultation!

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This post was written by Bonnita Calhoun

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